ACLATE ENGAGE 2020
Engagement Stream
Customer Engagement
CEO Keynote: Engagement DNA
(15 Min)
Customer Engagement
The Business Side of Marketing: Achieving Reporting and Spend Transparency at Scale
(30 Min)
Beckon is the trusted data management, reporting, and analytics platform global brands depend on to make effective decisions. The team at ScottsMiracle-Gro uses it daily to provide their marketing team the automation they need to quickly glean performance insights while highlighting net new opportunities. With multiple brands, accounts and agencies, Beckon also helps Scotts streamline cross-channel metrics while improving vendor and spend transparency across all of their campaigns.
Beckon is the trusted data management, reporting, and analytics platform global brands depend on to make effective decisions. The team at ScottsMiracle-Gro uses it daily to provide their marketing team the automation they need to quickly glean performance insights while highlighting net new opportunities. With multiple brands, accounts and agencies, Beckon also helps Scotts streamline cross-channel metrics while improving vendor and spend transparency across all of their campaigns.
The Business Side of Marketing: Achieving Reporting and Spend Transparency at Scale
(30 Min)
Speakers
- Reed Hallstrom, Product Manager, Aclate
- Conrad Bowman, Performance Marketing Director, ScottsMiracle-Gro
Watch On-Demand
Speakers
- Reed Hallstrom, Product Manager, Aclate
- Conrad Bowman, Performance Marketing Director, ScottsMiracle-Gro
Customer Engagement
Creating an Asset Ecosystem for America’s Most-Read Magazine
(30 Min)
AARP's bi-monthly publication, AARP the Magazine, has one of the largest readerships in the country. AARP has been using Northplains’ Telescope and On Brand since 2010. Initially, they had set out to amalgamate multiple servers and disparate filing systems, but have since grown their implementation to support various departments and external partners, while simultaneously adapting the technology to meet changing user and market demands.
AARP's bi-monthly publication, AARP the Magazine, has one of the largest readerships in the country. AARP has been using Northplains’ Telescope and On Brand since 2010. Initially, they had set out to amalgamate multiple servers and disparate filing systems, but have since grown their implementation to support various departments and external partners, while simultaneously adapting the technology to meet changing user and market demands.
Creating an Asset Ecosystem for America’s Most-Read Magazine
(30 Min)
Speakers
- Cynthia Thomas, VP Products, Aclate
- Mariel Galvan, Sr. DAM Application Analyst, AARP
Watch On-Demand
Speakers
- Cynthia Thomas, VP Products, Aclate
- Mariel Galvan, Sr. DAM Application Analyst, AARP
Customer Engagement
CMO Fireside Chat - How To Build Brand Love
(25 Min)
CMO Fireside Chat - How To Build Brand Love
(25 Min)
Speakers
- Michelle Howell, CMO, Aclate
- Katharine Mobley, CMO, First Advantage
Watch On-Demand
Speakers
- Michelle Howell, CMO, Aclate
- Katharine Mobley, CMO, First Advantage
Customer Engagement
Powering Speed and Efficiency within a Fortune 100 In-House Agency
(30 Min)
IO Integration delivers and deploys technology to help the world’s top brands automate their marketing production workflows and extend the reach and impact of their content. As a Northplains' Xinet Partner, they have implemented the solution for a variety of businesses and agencies, including an internal enterprise creative agency. IO Integration will demonstrate how this Fortune 100 company is using Xinet to provide secure, fast and easy asset access to their more than 150 creative production, management and strategy employees.
IO Integration delivers and deploys technology to help the world’s top brands automate their marketing production workflows and extend the reach and impact of their content. As a Northplains' Xinet Partner, they have implemented the solution for a variety of businesses and agencies, including an internal enterprise creative agency. IO Integration will demonstrate how this Fortune 100 company is using Xinet to provide secure, fast and easy asset access to their more than 150 creative production, management and strategy employees.
Powering Speed and Efficiency within a Fortune 100 In-House Agency
(30 Min)
Speakers
- Cynthia Thomas, VP Products, Aclate
- Mike Holt, CEO, IO Integration
Watch On-Demand
Speakers
- Cynthia Thomas, VP Products, Aclate
- Mike Holt, CEO, IO Integration
Customer Engagement
Using Loyalty to Build Stronger, more Successful Customer Relationships
(25 Min)
Bespeak helps businesses engage customers to build stronger, more successful and profitable relationships through turn-key loyalty kiosks and mobile (SMS) marketing. You'll hear how long-time Bespeak Partner, ConnectionText, manages more than 5 million subscribers nationwide to drive increased sales and engagement for their merchants.
Bespeak helps businesses engage customers to build stronger, more successful and profitable relationships through turn-key loyalty kiosks and mobile (SMS) marketing. You'll hear how long-time Bespeak Partner, ConnectionText, manages more than 5 million subscribers nationwide to drive increased sales and engagement for their merchants.
Using Loyalty to Build Stronger, more Successful Customer Relationships
(25 Min)
Speakers
- Joe Harris, Product Manager, Aclate
- Frank Cipolla, Partner, ConnectionText
Watch On-Demand
Speakers
- Joe Harris, Product Manager, Aclate
- Frank Cipolla, Partner, ConnectionText
Customer Engagement
Building Deeper 1:1 Customer Relationships with AI-Driven Content Individualization
(25 Min)
Ensure every brand interaction delivers your visitors and subscribers the most relevant content, at the right time. This product demonstration will show you how you can drive better results with the automated delivery of highly targeted individualized content.
Ensure every brand interaction delivers your visitors and subscribers the most relevant content, at the right time. This product demonstration will show you how you can drive better results with the automated delivery of highly targeted individualized content.
Building Deeper 1:1 Customer Relationships with AI-Driven Content Individualization
(25 Min)
Speaker
- Reed Hallstrom, Product Manager, Aclate
Watch On-Demand
Speaker
- Reed Hallstrom, Product Manager, Aclate
Customer Engagement
Aclate Product Vision Demo
(10 Min)
We kicked off 2020 with an introduction to our overall Product Vision and Customer Engagement Platform. Join Aclate's VP of Products for a quick tour of how the platform is providing 360 degrees of success for marketers.
We kicked off 2020 with an introduction to our overall Product Vision and Customer Engagement Platform. Join Aclate's VP of Products for a quick tour of how the platform is providing 360 degrees of success for marketers.
Customer Engagement
Summary and Closing Remarks
(~5 Min)
ACLATE ENGAGE 2020
SUPPLY CHAIN Stream
SUPPLY CHAIN
CEO Keynote: Engagement DNA (SUPPLY CHAIN)
(15 Min)
CEO Keynote: Engagement DNA (SUPPLY CHAIN)
(15 Min)
Speaker
- Chris Miller, CEO, Aclate
Watch On-Demand
Speaker
- Chris Miller, CEO, Aclate
SUPPLY CHAIN
Driving Real Results with End-to-End Supply Chain Visibility
(45 Min)
OneSCM's supply chain orchestration solution breaks down the silos that typically exist both internally and externally among supply chain organizations. CDK Global is lowering costs and increasing the volume of successful installations for their dealership customers using OneSCM. Learn how they've built a complete ecosystem that drives results through real-time supply chain visibility.
OneSCM's supply chain orchestration solution breaks down the silos that typically exist both internally and externally among supply chain organizations. CDK Global is lowering costs and increasing the volume of successful installations for their dealership customers using OneSCM. Learn how they've built a complete ecosystem that drives results through real-time supply chain visibility.
Driving Real Results with End-to-End Supply Chain Visibility
(45 Min)
Speakers
- Joe Harris, Product Manager, Aclate
- TJ Wilson, CDK Global
Watch On-Demand
Speakers
- Joe Harris, Product Manager, Aclate
- TJ Wilson, CDK Global
SUPPLY CHAIN
From Simple Checks and Balances to Lite WMS (Warehouse Management System)
(30 Min)
Our mobile data management solution Gemini Enterprise delivers real-time processing and inventory visibility over every supply chain transaction within Welch's warehouses. Working with the Aclate team, Welch's worked to not only improve picking but to drastically reduce overages and associated costs by using Gemini as a lite WMS.
Our mobile data management solution Gemini Enterprise delivers real-time processing and inventory visibility over every supply chain transaction within Welch's warehouses. Working with the Aclate team, Welch's worked to not only improve picking but to drastically reduce overages and associated costs by using Gemini as a lite WMS.
From Simple Checks and Balances to Lite WMS (Warehouse Management System)
(30 Min)
Speakers
- Joe Harris, Product Manager, Aclate
- Gordon Conkling, Lead Business Process Specialist, Welch's
Watch On-Demand
Speakers
- Joe Harris, Product Manager, Aclate
- Gordon Conkling, Lead Business Process Specialist, Welch's
SUPPLY CHAIN
Summary and Closing Remarks
(~5 Min)